You can download the solution to the following question for free. For further assistance in Marketing assignments please check our offerings in Accounting assignment solutions. Our subject-matter experts provide online assignment help to Accounting students from across the world and deliver plagiarism free solution with free Grammarly report with every solution.
(ExpertAssignmentHelp does not recommend anyone to use this sample as their own work.)
Your challenge is to develop a social marketing plan to prevent people using 'bad' credit.
Based on a target market of 18-40 year old women from low socio-economic backgrounds living in Logan City, develop a plan that harnesses low cost tactics to change behaviour. The campaign will need to incorporate some face to face or peer messaging – online tools alone won't engage the audience.
Review your requirements with our FREE Assignment Understanding Brief and avoid last minute chaos.
We provide you services from PhD experts from well known universities across the globe.
No more plagiarism worries. We give you a FREE Grammarly report with every assignment.
This report is a social marketing plan for YFS company. It is a non-profit organisation which has an active presence in Logan and Queensland (Yfs, 2016)(Corporate Author, 20160. The company is an Australia-based company. Various aspects of the company have been discussed below.
Mission: the missions of the company have been mentioned below.
Vision: The company has a vision of building participation and independence. They deliver the services which are formed in promoting citizenship and independence. The company champions the rights and responsibilities to the clients taking cultural, economic and social opportunities.
Resources: The company has the necessary human resources to support their organisational objectives. The company is able to invest up to$50,000 for the social media project to make it successful.
Social Issues: The key identified social issues for this project are:
Purpose Statement: The purpose of this project is to develop a social marketing plan to reach out to disadvantaged families and educating them in the various domain by providing necessary information.
Focus Statement: This project will be focused on disadvantaged women of Logan and on the need of their families.